Speed

Speed Preston: Brian, in our last exchange you talked about how the internet has enabled us to do things faster, cheaper and more efficiently. We discussed this in the specific application of developing a minimally viable product. I want to focus on the “faster” element whether enabled by the internet or not. Speed, in [...]

Audacity

Audacity "In a time when computers are replacing many basic human functions, it will eventually come to be that audaciousness, vision, courage, creativity, a sense of justice – these will be the only tasks left to us." -Ryan Holiday Artificial Intelligence (AI) may be the great equalizer when it comes to competitive advantage...until courage and [...]

By | September 19th, 2018|Categories: Competitive Advantage, Creativity, Strategy|Tags: , , , , , |0 Comments

The Secrets of Creating a Sustainable Competitive Advantage

The Secrets of Creating a Sustainable Competitive Advantage By Preston Sumner and Brian Rouff Preston: The Holy Grail of business is creating a sustainable competitive advantage. You can point to numerous companies that have established a clear competitive advantage. The challenge is sustaining that competitive advantage. The chart below illustrates this difficulty. Note the turnover [...]